Why I built choosewise.education

The AI conversation in schools is loud. It’s also stuck. On one side: enthusiasts who see AI as the fix for everything education struggles with. On the other: sceptics who would rather keep it out of the classroom altogether. Teachers and school leaders sit in the middle, expected to navigate a messy landscape with very little practical support.

I’ve spent 28 years inside Swedish schools — ten as a teacher, seven as a school leader, eleven working with EdTech. That mix is why I keep landing on the same thought: the best tool isn’t always the newest one. Sometimes it’s paper. Sometimes a book. Sometimes a digital tool. Sometimes an AI tool. The question isn’t whether to use AI. The question is when it serves learning or helps the teacher save time or improve quality — and when it doesn’t.

This site is where I put that idea to work.

A framework for the decision: WISE

AI decisions in the classroom and at the leadership level deserve better than yes/no. I built the WISE Framework for Education to give teachers and school leaders a shared language for the call:

W — Weigh the learning goal. What are students meant to learn? Start with pedagogy, never the tool.
I — Inspect what the subject requires. An essay in language arts and a problem set in maths call for different things.
S — Select the right tool. Pen and paper, a textbook, a digital tool, an AI tool — or no tool at all.
E — Evaluate the outcome. Did it work? Did students learn better this way than they would have otherwise? Adjust and run the cycle again.

WISE works the same way one rung up for school leaders: weigh the objective, investigate subjects and operations, select with strategic intent, evaluate with data.

Materials that make it practical

A framework alone isn’t enough. You need something in hand. That’s why the site also hosts:

AI guides tailored to the tools actually used in schools — Microsoft Copilot, Google Gemini, Apple Intelligence, Claude, NotebookLM. Free to download, print, share.
Prompt packs for more than 50 school roles — teachers (by subject and level), principals, superintendents, school librarians, school nurses, IT managers, career counsellors, special education specialists, and more. Each pack is 20–120 ready-to-use prompts with placeholders you adapt to your context.
A NotebookLM style library — a curated catalog of notebook styles and prompts for creating infographics.

All of it is CC BY-NC-SA licensed.

Who this is for

If you teach, lead, or support a school, this site was built with you in mind. It isn’t a product pitch. It’s what I wished existed when I was trying to navigate EdTech decisions myself — a place where someone has done the thinking, laid out the options, and trusts you to apply your own professional judgment.

The right tool at the right time. That’s the whole idea.

— Johan